You want to Flash… you know you do.
Motion design is an ideal add-on and enhancement to information architecture and website interaction. This user-centered medium engages and seduces your audience and requires little effort on their part. And when they are asked for input, to interact it is usually more of the fun sort, building positive responses and great experiences.
The possible combination of audio, text, illustration, images and movement (animation) can convey complex ideas and reduces the amount of time required to absorb and comprehend information and presents it in an entertaining manner.
The difference between video or flash-based
Video based animations can be somewhat more compelling than Flash animations. Because videos are prerendered, you have the benefit of an exact sync between audio and video. Flash based animations are rendered on the fly, which is what makes them the better tool for online use. They are also easier to edit, change or translate.
Today, both of these types of content are much more accessible and affordable.
Visit our portfolio to view some of our recent motion design projects.